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Ecommerce Marketing Agency In Thailand For Online Stores
Primal is an ecommerce marketing agency in Thailand for brands that sell on their own website, Shopee, Lazada and TikTok Shop. Search engine optimisation (SEO), AI Search and ads on Google, Meta, TikTok and Shopee run under an integrated strategy, reported on orders and revenue.

An Integrated Ecommerce Digital Marketing Agency
Primal is an ecommerce digital marketing agency working from our Bangkok office, with about 150 people across Bangkok, Kuala Lumpur and Singapore. For an online store, the same Primal team runs ecommerce SEO for category and product pages, Google Shopping and Performance Max for product ads, Meta and TikTok ads for new customers, and Shopee and TikTok Shop ads, with a unified report that ties each channel to orders.

Results Reported On Orders And Revenue
As an ecommerce performance marketing agency, Primal reports on orders, revenue and return on ad spend (ROAS) by channel and by product category. Google Analytics 4 and your store’s own order data are in a unified report, with Shopee, Lazada and TikTok Shop orders shown beside your website, so you can see which campaigns, categories and marketplaces bring the orders, and the budget goes to the ones with the best return.

Ecommerce Marketing Solutions Designed Around Your Store
A brand that sells on its own Shopify site needs different work from one that sells mostly on Shopee, Lazada or TikTok Shop, and a store with thousands of products needs different work from one with a few dozen. Primal starts with where your orders come from today, then maps out search, AI Search and ads around the channels that bring them.
Work With A Google Premier Partner In Thailand
Google gives Premier Partner status each year to the leading 3% of participating companies in a country, and Primal holds it in Thailand for 2026. With our Meta Business Partner, LINE Agency Partner and HubSpot Certified Partner status, the team gets early access to new ad products, joint strategy work with the platforms and beta tests, so new ad formats reach your campaigns early.
Results From Our Ecommerce Work
Retail
AIWA9.9M In Revenue In 3 Months9.9MRevenue22.7xReturn on ad spend (ROAS)16%Lower cost per click (CPC)CPAS campaigns, ad creatives for each audience segment and monthly Facebook content for AIWA’s audio products, with more budget in the peak months.View case study
Retail
Satin368% Increase In Revenue In 6 Months385.3%Increase in number of purchases285.5%Increase in ROAS75%Lower cost per purchaseFacebook CPAS ads for Satin bedding on Shopee, with A/B tests on the ad creative and a new structure and budget allocation for seasonal campaigns.View case study
Retail
Siam T.V.347% Increase In Organic Transactions In 6 Months347%Increase in organic transactions238%Increase in clicks266%Increase in impressionsTechnical SEO for Siam T.V.’s website, fixing the problems that stopped Google from crawling and indexing its pages.View case study
Your Ecommerce Marketing Questions Answered
How do I choose an ecommerce marketing agency in Thailand?How do I choose an ecommerce marketing agency in Thailand?Ask for ecommerce case studies with order and revenue figures, who runs your account each week, and how results are reported. Check that the ecommerce agency runs search, AI Search and ads together, and that it knows your platform, whether that is Shopify, WooCommerce, Magento or a Shopee, Lazada or TikTok Shop store.
What do your ecommerce marketing services include?What do your ecommerce marketing services include?Ecommerce SEO for category and product pages, AI Search citations, Google Shopping and Performance Max, Meta and TikTok ads, Shopee in-platform ads, TikTok Shop ads, and the conversion tracking that lets every channel report orders and revenue. The strategy sets which parts come first for your store.
How long until ecommerce marketing shows results?How long until ecommerce marketing shows results?Paid campaigns produce order data as soon as tracking and product feeds are in place, usually within the first weeks. SEO for category and product pages takes several months, with technical fixes showing first and rankings for competitive terms later. The monthly report shows both on one page.
Do you work with Shopee, Lazada and TikTok Shop stores?Do you work with Shopee, Lazada and TikTok Shop stores?Yes. Primal runs Shopee in-platform ads for people already searching the marketplace, sends shoppers from social media and search to your Shopee or Lazada store, and runs Collaborative Performance Advertising Solution (CPAS) ads with Shopee and Lazada. For TikTok Shop, Primal runs the ads and makes the short videos. Each is measured on the orders in the store.
Which ecommerce platforms do you work with?Which ecommerce platforms do you work with?Shopify, WooCommerce and Magento for your own store, and Shopee, Lazada and TikTok Shop for marketplace stores. The ecommerce SEO and ads work follows how each platform handles product pages, product feeds and tracking, so the work fits the store you already have.
Can you set up product feeds and tracking?Can you set up product feeds and tracking?Yes. Primal sets up or fixes the product feed for Google Shopping and Meta catalogue ads, installs conversion tracking and the Conversions API, and checks that orders, revenue and returns in the reports match your store’s own numbers before campaigns scale.
What happens in the first month?What happens in the first month?A review of your store, feeds and tracking, fixes to the product feed and conversion tracking, keyword research by category, and the first campaigns live. Orders appear in the report from the first week the campaigns run.
Speak To Our Ecommerce Team
Tell us where your store sells today and the targets you need to reach. A senior ecommerce specialist looks at your store and channels before the first call.
Services For Online Stores
Ecommerce SEO
Category and product pages that rank on Google, on Shopify, WooCommerce or Magento.
Performance Max
Performance Max campaigns with the feeds, assets and conversion data they need to work well.
CPAS Ads
Collaborative Performance Advertising Solution (CPAS) campaigns with retailers such as Shopee and Lazada, measured on retailer orders.
Performance Marketing
Paid media judged on leads and revenue, with spend shifted to the channels that return the most.



