The B2B Business Model: What Is It and How Does It Differ from B2C and B2B2C Models?
B2B is a business model that focuses on commerce between two businesses; this could be anything from selling… Read More
The Power of SMS: How to Drive More Sales with Text Messaging
Who knew the little texts we send could do so much for business? SMS has come a long way since its 80s debut and now it's a total powerhouse for companies big and small to reach out to customers and rack up those sales. Ready to unlock its full potential? Here's how. Read More
What is Google Display Network (GDN)?
What is GDN? It stands for Google Display Network. It’s a Google advertising tool for displaying your ads… Read More
Content Gap Analysis: A Strategy for More Efficient SEO When Good Content Just Isn’t Enough
What is a content gap analysis? It is a strategic method of finding gaps in the content on… Read More
What is Google Trends? Don’t miss out on this free tool that can help you grow your business
Google Trends is a tool that makes it easy for users to find information about people’s Google searches. Read More
The Guide to WeChat Marketing for Businesses (5 Easy Steps)
If your business is based in China, or are thinking of targeting the massive market, you can’t overlook the… Read More
COVID-19: Survival Digital Marketing Strategy
The pandemic has caused the business environment to become volatile and has certainly impacted consumer behaviour during COVID-19. Almost all… Read More
Hop Aboard the Influencer Marketing Train
Discover why working with a micro or nano online influencer might just be the best marketing approach for… Read More
2019 Instagram trends to consider for your brand
Still using the same Instagram tips and tricks you learned a few years ago or even a year ago? Well… Read More
Why are blogs an important addition to your digital campaign
Who doesn’t want more hits on their website? Majority of businesses nowadays are online and wish to increase their presence… Read More
3 Digital Marketing Myths
As digital marketing has become the back bone of most companies, there have been several misconceptions formed with regards… Read More
Is re-marketing really that effective?
Ever wondered what you could do about users who visit your page but never complete a purchase? With remarketing… Read More
Instagram Stories has Leveled Up! The latest updates across stories
Instagram “Stories” and “Live” have really brought the company to the higher echelons of digital marketing. With… Read More
Using Remarketing To 3x Conversion Rates
In today’s rapidly changing, fast-paced marketing world, success in most businesses, and especially online, is often limited by how well… Read More
6 Thai Brands Crushing It On Instagram
Instagram started off life as a small indie app for artistic types, but has quickly grown into one of the… Read More
The Quick Guide To Getting The Most Out Of Facebook Boosting
It’s no secret that Facebook’s much-hated feed purge has led to a very dramatic decline in organic reach. A study… Read More
Video Marketing for Social Media 101
In less than a year, according to Entrepreneur associate editor Erin Schultz, 80 percent of all online content will be… Read More
The Ultimate Google Adwords Guide for Local Businesses
For local businesses, Google AdWords is a remarkably valuable tool for attracting website traffic and turning web… Read More
The 8 Social Media Management Tools You Need To Know
Managing your brand’s social media presence demands full-time commitment. Businesses require robust tools to manage the complexities of content creation,… Read More
OK, Google: 4 Actionable Tips You Need to Improve Your Voice Search SEO
Voice search is decidedly gaining momentum these days, and for good reason — it’s fast, user-friendly, allows you to search… Read More
