Improves Digital Campaign Efficiency Up To 70%
SENTR™ - Our Proprietary CRM System
Use Primal's System to Effectively Manage Data Transparency to Monitor Your Campaigns in Real Time Successfully Delivering Outstanding Results for Your Business
Is an integrated communications and campaign management platform (CMP). A hybrid between Customer Relationship Management (CRM) and Project Management systems, SENTR™ utilises the latest technologies in task management, reporting and integrations. The new, internal system enables efficient allocation of resources and increased transparency for clients. SENTR™ includes custom-built reporting and live access, allowing clients to see precisely what is happening with their campaigns in real-time. By systemising and optimising campaign structures, employees can better use time on campaign optimisation and execution, and reduce time spent on performance and results reporting.
SENTR’s™ campaign management automation improves employee efficiency by up to 70%. The internally-used platform improves the flow of information between internal tools and external technologies such as Google, Facebook, Instagram and YouTube.
Ultimately, SENTR™ gives businesses a competitive advantage over their rivals, in particular those that still rely on disorganised, siloed and rigid systems. With SENTR™, marketing investments always convert into increased sales and profit margins.
SENTR™ stands for “Synchronised Engagement Network for Tasks and Reporting”. It is a CRM that centralises campaign, company and operational data, improving information flow between teams. SENTR™ aggregates components of Project Management, CRM and Reporting tools into one place.
This ensures consistent data and standards across the board, and a reduced rate for human error. SENTR™ also brings together a global network of digital agencies, who share best practice approaches, industry updates, and the latest strategies, making their client campaigns world-class.
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