Is an integrated communications and campaign management platform (CMP). A hybrid between Customer Relationship Management (CRM) and Project Management systems, SENTR™ utilises the latest technologies in task management, reporting and integrations. The new, internal system enables efficient allocation of resources and increased transparency for clients. SENTR™ includes custom-built reporting and live access, allowing clients to see precisely what is happening with their campaigns in real-time. By systemising and optimising campaign structures, employees can better use time on campaign optimisation and execution, and reduce time spent on performance and results reporting.
SENTR’s™ campaign management automation improves employee efficiency by up to 70%. The internally-used platform improves the flow of information between internal tools and external technologies such as Google, Facebook, Instagram and YouTube.
Ultimately, SENTR™ gives businesses a competitive advantage over their rivals, in particular those that still rely on disorganised, siloed and rigid systems. With SENTR™, marketing investments always convert into increased sales and profit margins.
SENTR™ stands for “Synchronised Engagement Network for Tasks and Reporting”. It is a CRM that centralises campaign, company and operational data, improving information flow between teams. SENTR™ aggregates components of Project Management, CRM and Reporting tools into one place.
This ensures consistent data and standards across the board, and a reduced rate for human error. SENTR™ also brings together a global network of digital agencies, who share best practice approaches, industry updates, and the latest strategies, making their client campaigns world-class.
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