The Power of SMS: How to Drive More Sales with Text Messaging

Who knew the little texts we send could do so much for business? SMS has come a long way since its 80s debut and now it’s a total powerhouse for companies big and small to reach out to customers and rack up those sales. 

Ready to unlock its full potential? Here’s how.


SMS allows you to personalise your messages in a way that email and other forms of communication can’t match. You can use the recipient’s name, location, and other information to make the message more relevant and engaging. This can help increase the chances of the message being read and acted upon.


SMS allows you to send messages at the right time, when your customers are most likely to be available and engaged. For example, you might send a message during lunchtime to remind customers about a special offer, or send a message in the evening to remind them about an event.


SMS allows you to build a permission-based list of customers who have opted-in to receive messages from your business. This ensures that your messages are reaching people who are genuinely interested in your products or services, which increases the chances of them taking action.


SMS messages are limited to 160 characters, so it’s important to keep your messages short and to the point. This can help increase the chances of your message being read and acted upon, as well as reducing the likelihood of it being ignored.


With SMS, you can automate your messages to be sent at specific times or in response to specific actions. For example, you can set up an automated message to be sent to customers who haven’t made a purchase in a while, or to those who have abandoned their shopping cart.


SMS can be integrated with other platforms, such as your CRM or e-commerce platform, to make it even more powerful. For example, you can use SMS to send personalised product recommendations to customers based on their purchase history, or to send them their tracking information after they have made a purchase.


SMS allows you to measure the effectiveness of your messages. You can track the open and click-through rates, as well as the conversion rates, to see how your messages are performing and make adjustments as needed.

SMS is the secret weapon for businesses to make a lasting connection with their customers! This nifty tool allows businesses to target when, what and how they communicate- making it as personalised or mass broadcasted as needed. And don’t forget automation can help keep everything running smoothly! 

Even more exciting? Tracking your success becomes easy with SMS integration into other platforms. So why not level up your marketing strategy today by adding SMS?

Experience Staggering Conversions With RunGopher

Do you want to build stronger customer relationships, become more efficient and reach your goals faster? Then choose RunGopher as your go-to platform for SMS automation. With its powerful tools, you can easily take advantage of its comprehensive solution that offers a lot more than simply transactional SMS.

RunGopher offers various options for automating multiple complex processes in order to maximise productivity. You can create personalised customer journeys which will help you develop deeper relationships with them and convert more leads into sales opportunities. With these features, you can increase engagement and get better return on investment as well as improve overall business growth. 

Using RunGopher’s cutting-edge SMS marketing and automation services, you can keep track of customers’ preferences in real time, ensure prompt delivery and response times while also ensuring that messages are tailored to individual customers’ interests. Additionally, all your campaigns will be managed centrally so you can monitor results and optimise performance right away!

From building loyalty through personalised offers to understanding customer behaviour, RunGopher’s SMS automation capabilities enable businesses to make informed decisions that drive engagement and revenue. 

Register your interest today to get started on taking your business to the next level!