Sabai arom aimed to empower people to embrace essential oils for self-care, catering to their physical, mental, and emotional well-being. The key challenge was to generate awareness and visibility for the brand through organic traffic to their website while sustainably increasing website ranking. The expectations from customers were high, requiring a comprehensive strategy to meet their goals effectively.

Your daily dose of happiness


Primal devised a strategic plan. The first step involved in-depth keyword research to identify the most relevant and valuable keywords for the brand. Additionally, Primal developed a content strategy that would offer informative content tailored to the right target audience. The plan also included optimising the website’s onsite audit and structure to enhance its search engine performance. The goal was to attract the right audience and provide them with valuable content, driving organic traffic and increasing website ranking.


Primal implemented the carefully selected keywords into the content, ensuring it resonated with the target audience and provided valuable information about the products. The optimised onsite audit and website structure made it easier for search engines to crawl and index the website, improving its overall visibility. As a result of the execution, Sabai arom began to see increased awareness, visibility, and sustainable growth in organic traffic. The brand successfully positioned itself as a reliable and informative resource for those seeking essential oils for self-care, meeting and exceeding the customer's expectations.


Increase In Goal Completions in 6 Months


Increase In Impressions Within 6 Months


Increase In Clicks Within 6 Months

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